Recent research has called on scholars to develop pedagogical interventions to address issues of media literacy. This teaching note answers that call by describing a media literacy project designed for use in social problems classes. The project acquaints students to the constructionist approach to social problems and the method of content…

It is truly important for students to understand how to monitor online marketing buzz. This assignment, social media analytics, utilizes the content analysis research method to build student's in-depth understanding on how to evaluate and interpret user-generated content (UGC) to create social media campaigns. The authors adapted Resnik and…

In this paper, I draw attention to a lively and accessible way of helping academics to make sense of their practice as teachers. First, I define "collaborative close reading" and "teaching texts". Then I invite the reader to eavesdrop on three (lightly fictionalised) reading sessions. Finally, I suggest some guidelines for…

The purpose of this article is to describe the application of Kram's mentorship principles to the development of a service learning assignment in an undergraduate course. An overview of the (a) assignment and (b) qualitative analysis of student papers is provided. Recommendations for other courses are noted.

This paper describes the transition that the Anisfield School of Business of Ramapo College of New Jersey made from a conventional Writing Across the Curriculum approach to a Writing Across the Business Core approach. The impetus for the change is explained as well as the creation and design of the program. The document driven program is analyzed,…

Communication has always been at least partly a visual experience--insofar as the speaker's appearance on a stage or the text's appearance on the page. Certainly, however, the experience is becoming more and more visual. Thus, equipping students with the tools necessary to analyze and evaluate the visual rhetoric that surrounds everyone is a task…

This article is a pragmatic, classroom-focused conversation about the teaching of writing among three teachers living in the United States and China, separated by many thousands of miles and many centuries of tradition and culture. Our focus here is on classroom concerns: actual student writing, assignment design, and assessment. We seek to…

Historical nonfiction is effective in teaching rhetoric for two main reasons. First, historical texts communicate through a real-world lens that students can understand and find familiar. Students study history and are exposed to current events through the news, school, and each other. Second, since history affects people's lives so broadly, its…

The seven Favorite Assignments featured in this article were originally presented at the 2010 ABC Annual Convention, Chicago, Illinois. The reader can consider a variety of learning objectives from team building to persuasion, application of electronic media to face-to-face communication, and much more. Some Favorite Assignments take a full…

English 317 is a second writing course designed for business majors primarily but available to all students who need to fulfill the second writing course requirement. The purpose of the philanthropic research recommendation report is to familiarize students with the ways that corporations envision and enact social responsibility as depicted on…

Describes a course developed at St. John's University (New York) in the Division of Library and Information Science that relates traditional classification schemes to information architecture and Web sites. Highlights include functional aspects of information architecture, that is, the way content is structured; assignments; student reactions; and…

Professional programmers need common coding conventions to assure co-operation and a degree of quality of the software. Novice programmers, however, easily forget issues of programming style in their programming coursework. In particular with large classes, students may pass several courses without learning elements of programming style. This is…

Describes an assignment in a corporate-communications class in which students examine the design and the language of their apartment leases. Discusses how this assignment teaches students about the Plain English laws and the need for plain English in leases and in ethics. (SR)

Discusses abuse of the Internet as an information source for classroom assignments and emphasizes the need for librarians to teach students and staff to evaluate information sources. Considers content, source, access, and structure, and lists Web sites that have evaluation guidelines as well as examples of bad sites. (LRW)

This paper outlines a project that provides a framework for engaging students in current events in such a way that they develop and improve critical sociological thinking through regular and structured writing assignments. Though this paper describes a news-analysis project that is similar to many that have been used in sociology classrooms both…