Facilitating successful focus groups requires both science and art. One element that can fully challenge focus group facilitators includes how to handle the unfocused focus group. This article describes "unfocus" and the benefits and disadvantages of unfocus in focus groups. Lessons learned from and approaches taken on this journey are shared to…

This article presents a keynote address delivered by Al Gini, Professor of Business Ethics in the School of Business Administration at Loyola University in Chicago, at the University Continuing Education Association (UCEA) 93rd Annual Conference, March 26, 2008, New Orleans, Louisiana, on the topic of "Liberal Education in an Interdependent…