For hundreds of years verbal messages such as lectures and printed lessons have been the primary means of explaining ideas to learners. Although verbal learning offers a powerful tool, this book explores ways of going beyond the purely verbal. Recent advances in graphics technology and information technology have prompted new efforts to understand…

Discusses individual perceptional modality preferences, including verbalization versus visualization, reading versus listening, and audio versus video. Literature on perception and on mental representation and learning styles is reviewed, and theoretical and practical implications for instructional materials design are suggested, including the use…