Amid the novel terms and original analyses in Skinner's "Verbal Behavior", the importance of his discussion of multiple control is easily missed, but multiple control of verbal responses is the rule rather than the exception. In this paper we summarize and illustrate Skinner's analysis of multiple control and introduce the terms "convergent…

Describes a classroom demonstration using differential reinforcement to shape student participation in a small psychology laboratory. Concludes that the technique was useful for illustrating how reinforcers shape behavior. Suggests that the demonstration facilitated understanding of operant conditioning procedures and encouraged more equitable…