This article discusses the story behind American University's brand campaign. Colleagues and peers are asking how American University developed a brand strategy--"KNOW/WONK" campaign that launched in fall 2010--that's original, authentic, and representative of AU's distinctive personality. What they really want to know is how AU got it through the…

Few studies have addressed the effects of teacher education generally, no less the specific program elements necessary to prepare competent and caring teachers. As a result, to address teacher shortages in science, mathematics, and special education, alternatives to traditional preparation have been proposed, and their development has proceeded…

Describes the benefits, design procedures, costs, and effectiveness of a computer-based training program to provide distance learning for the employees of British Gas. (SK)

Describes the human resources department at West Virginia University. Discusses the training needs assessment project, formation of an advisory committee, targets for training, budget restrictions, department faculty and staff, faculty attitudes about the program, training sites, use of video-based simulation, and how the program is currently…

Describes several pilot projects used in Arizona school districts to plan teenage parenting programs. Also defines strategies to develop such projects, including community support, goal identification, program objectives, and learning activities. Discussed also is the importance of multiple funding sources including federal and school district…

The author favorably reviews the "SUCCESS in Beginning Reading and Writing Program" developed by Dr. Anne Adams of Duke University. The two-hour instructional program is divided into four modules: phonics/spelling; content reading; writing language experience stories; and recreational reading. Program costs and ease of use are noted.…

This brochure provides information about the Wisconsin Improvement Program's Teacher Intern Program, how it works, and how it can benefit all participants. Areas covered in the brochure include: (1) admission criteria; (2) the roles of program participants; (3) program organization; (4) participants' responsibilities; and (5) program costs. An…

To employ scarce personnel and money to best advantage, company management must diagnose critical training needs and assign them priorities. A systems approach is recommended, which gives focus to training design while accommodating most organization training goals. Included are suggestions for system design, facility management, and cost…

Introduces an effort by the Alliance for Environmental Education to establish a network of environmental education centers. Describes the components of a model of the network. Explains the evolution of the network strategy. (CW)

Beginning with a copy of the official application for a federal grant for $1,428,000, this document contains the plans (and supporting documentation) for the state of Wisconsin's Elementary Secondary Education Act Title I migrant education program for 1981 which would serve 3,300 children. Included are project approval information, budget summary,…

Discusses the District of Columbia's new career programs in its high schools, each in fields with projected job growth and each with corporate sponsors who participated in the program's design and curriculum development. Examines program costs, program development, design, and effectiveness. (CT)

A paper, "Young Children Face the States: Issues and Options for Early Childhood Programs," by W. Norton Grubb, is summarized in this policy brief. A discussion of the decisions that state policy makers must make and descriptions of the historical conflicts that persist within the early childhood movement and the current national status of early…

Small, rural schools have proportionately as many gifted students as larger schools and can have quality gifted educational programs. As in large schools, identification involves staff and self-referral and systematic record evaluations. Referral reviews determine if needs are being met in regular classrooms, suggest alternative strategies for…

Research evidence on the potentials of health education for contributing to resolution of national health issues was reviewed. It is concluded that greater investments in health education on selected problems for selected populations would yield a better cost-benefit return than comparable investments in tertiary medical care. High priority groups…

Describes a report on New Mexico's public school services for three- and four-year-old handicapped children, focusing on features of special interest to rural educators. Topics are curriculum selection, program models, and program delivery system alternatives. (JHZ)