It is truly important for students to understand how to monitor online marketing buzz. This assignment, social media analytics, utilizes the content analysis research method to build student's in-depth understanding on how to evaluate and interpret user-generated content (UGC) to create social media campaigns. The authors adapted Resnik and…

Our service learning research includes assessment of reflective assignments done by students who apply theoretical knowledge in practical, real-life contexts by working with actual clients. For many of these students our classes are a departure from traditional forms of learning, and a challenge to their ability to apply what they know in often…

This article describes the Learning Activities Questionnaire (LAQ) and how it can be employed to evaluate learning tasks not typically examined in course evaluation instruments such as readings and assignments. Drawing from behavioral theory in its focus on specific activities, this instrument is simple to interpret and provides clear direction…

A writing-across-the-curriculum and ethics component is presented for a second-semester, physical chemistry course. The activity involves introducing ethical issues pertinent to scientists. Students are asked to read additional material, participate in discussions, and write essays and a paper on an ethical issue. The writing and discussion…

Peer assessment of long written tasks poses particular problems as these tasks typically involve complex learning and solving ill-structured problems which require divergent responses. Marking reliability of this kind of writing task is difficult to achieve. The author illustrates this through an evaluation of two implementations of peer…

In an effort to introduce students to a relatively new genre and allow them to evaluate it in the context of how they had been taught in the past, the author created an assignment about graphic novels and literacy that guided students through four short papers, forming a longer research paper for a final project. The students would begin with a…

This study of adolescent boys' literacy builds on motivation theory and uses the Motivations for Reading Questionnaire (Wigfield, Guthrie, & McGough, 1996) as a foundation. Survey and achievement data were collected from 330 students and eight teachers at a Catholic, all-boys high-school. Results suggest that the motivational constructs…

This paper will describe an inquiry into the case of a design & technology one-year Postgraduate Certificate in Education (PGCE) trainee's interpretation of their school-based experience in England using the DEPTH approach of subject knowledge, pedagogic knowledge and school knowledge. The following research questions drove the study: (a) What…

The purpose of the conference presentation upon which this paper is inspired was to present an innovative approach to motivate students to write in a second language during a first-year Spanish class. Usually, students comply with writing exercises that convey basic thoughts, due to constrained vocabulary and limited knowledge of grammatical…

Technology is increasingly used to aid the teaching of statistics. Personal Response Systems (PRS) involve equipping students with a handset allowing them to send responses to questions put to them by a lecturer. PRS allows lectures to be more interactive and can help reinforce material. It can also allow the lecturer to monitor students'…

From the first days of medical school, students are socialized into the medical environment. They are trained to view patients as the "other." The medical humanities have been introduced into the curriculum of most medical schools as a means to counteract the possible effects of this "othering." In particular, writing exercises…

This paper explores the use of simulations in virtual reality to teach students the fundamental processes behind retailing and product development. The project described involved one class of students who developed their own clothing lines of "virtual merchandise." A second class of students then "purchased" the wholesale…

In this paper we describe an instructional tactic of individually assigned homework that promotes and strengthens individual learning processes. We claim that current emphasis on the benefits of collaborative learning belittles the importance of individual learning processes and reduces the opportunities to require and assess individual learning…

This article discusses feedback methods for the enhancement of collaborative learning. It presents results of an exploratory study in which self- and peer-assessments were applied in order to provide students with feedback regarding their perceived individual learning involvement in the collaboration process of face-to-face and face-file-face…

Writers in this journal have presented a number of strategies that sociology teachers can use to facilitate the expression--and serious analysis--of unpopular opinions. This article contributes to this dialog by illustrating the application of a Bill of Rights learning module. In this module, students are expected to create a document that…