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Drake-Bridges, Erin; Strelzoff, Andrew; Sulbaran, Tulio – Marketing Education Review, 2011
This paper explores the use of simulations in virtual reality to teach students the fundamental processes behind retailing and product development. The project described involved one class of students who developed their own clothing lines of "virtual merchandise." A second class of students then "purchased" the wholesale…
Descriptors: Retailing, Clothing, Cooperative Learning, Student Projects
Sweeney, Frederick L., Jr. – College Store Journal, 1980
With the help of a professional consultant and the results of a questionnaire to determine faculty opinions and preferences, the University of Chicago Bookstore was able to evaluate its problems and revitalize its operation. Problems addressed included: physical environment, staff development, management and business practices, and special…
Descriptors: Administrative Problems, Books, Bookstores, College Stores
Norton, Helen Rich – Bureau of Education, Department of the Interior, 1917
Vocational training, as a part of the great movement for industrial betterment is now widely recognized as an advantageous measure for both the worker and the industry, but it is not many years since such applied education was looked upon with disfavor by employers and employees alike. This report will deal specifically with the development of…
Descriptors: Physical Education, Arithmetic, Vocational Education, Salesmanship