In this article, the author talks about Up for Arts, a Liverpool-based radio project aimed at promoting engagement in the arts. Up for Arts is a unique social action project which uses radio as a means of increasing public engagement in the voluntary arts and crafts. Its success has depended not only on the commitment of its partner organisations…

This chapter begins by explaining that cultural literacy is the ability of a community to create relationships, processes, and institutions aimed at multifaceted community development using indigenous resources (natural, human, social, and cultural). Literacy development in a rural community involves three equally important dimensions--social,…