This article aims to enhance the pedagogy of drawing by integrating relevant aspects of art history and aesthetics with perception and communication theories. "Visualcy" is defined as an articulacy with visual languages, from which the more familiar "3Rs" ("R"eading, w"R"iting, and a"R"ithmetic),…

Temporal seeing is a mode of visual perception that interrupts the spatial bias we bring to visual literacy practices. Although an image only captures one moment in time, there are multiple spatioanalytical tools we can use to consider any image. Spatial literacy, which is the practice of analyzing objects through their properties in space, tends…

The paper considers the particular value of focusing on the look as a medium when studying visual cultures. This focus is helpful for coming to terms with distinct understandings of the visual. To address the look as a medium, four analytical dimensions are introduced for distinguishing among separate but closely interrelated visual phenomena: the…

In this photo elicitation assignment, each student must take, select, and interpret a picture about a social issue that he/she has learned about in class. The student must then craft either a sensory poem, or answer the SHOWeD questions as designed by Shaffer and modified by Wang, which facilitates the student's interpretation of the picture. As a…

Courses: This unit activity is suited for courses with research and source citation components, such as the Basic Communication; Interpersonal, and Organizational Communication courses. Objectives: Students will (a) visually interpret and analyze instances of plagiarism; (b) revise their work to use proper citations and reduce instances of…

Fifth graders responded to a video of a picturebook,"The Red Tree" by Shaun Tan. They had not experienced explicit instruction in visual literacy and their responses served as a foundation for basic understanding of their analysis. We learned that they focused on four major areas: emotional aspects; visual qualities, summaries of the…

Despite the fact that to date Visual Literacy (VL) scholars have not arrived at a general consensus for a theoretical organization of the VL field, important conceptual investigations have emerged over the past four decades. In this paper we discuss and synthesize those studies. We then present a first attempt toward a cohesive theory of VL. The…

Living in an image-rich world does not mean students (or faculty and administrators) naturally possess sophisticated visual literacy skills, just as continually listening to an iPod does not teach a person to critically analyze or create music. Instead, "visual literacy involves the ability to understand, produce, and use culturally significant…

Discusses a public library film literacy program offered to adolescents and young adults which incorporates films that are not curriculum-oriented and center around specific themes such as self-identity, creativity, speculations, and lifestyles. Seven films selected for program on social issues and viewers' evaluations are highlighted.…

An outreach program for gifted upper elementary students developed at the Hirshhorn Museum is described. Objectives are to teach visual literacy, to present the materials using the inquiry method, to use art history and criticism to develop students' looking skills, and to encourage parents to attend classes and museum visits. (RM)

Outlines a concentrated in-service visual training program which incorporates (1) perceptual effects of visual stimuli, (2) synthetic and natural stimuli, (3) non-verbal stimuli, (4) pictorial communication, (5) visual persuasion, and (6) creative visualization. (Author/CMV)

This brief survey of successful visual literacy programs designed for students at the elementary and secondary level outlines projects to teach visual communication skills in Ohio, Indiana (Project Visual Understanding in Education/VUE), Virginia, Iowa (Media NOW), California, Canada, England, and Australia (Visual Education Curriculum Project).…

A few of the relationships between visual and verbal components are explored. Visuals are considered to be things that can be seen, visible things other than printed words that are used in a communication process. The term verbal applies to written or spoken words. The natural tendency for visual and verbal components to be mutually supportive has…

For the most part, the visual component has been ignored in programs developed to improve the general education of undergraduate students. At the University of Cincinnati (Ohio), however, a general education program has been developed that includes a visual literacy component. Faculty development workshops have been held to remind faculty members…

Objective: Students will identify several unique characteristics of verbal vs. visual messages, including the superior ability of language to communicate objective, factual, philosophical content in past, present, and future terms; and the superior ability of visual images to communicate social-emotional meaning and concrete information limited in…