Presented here are the findings of a telephone survey of randomly selected middle class families with preschool children. The survey, conducted as part of the Project in Television and Early Childhood Education at the University of Southern California, was initiated to provide a description of preschool children's viewing behavior and circumstances. The following information was elicited: (1) What were the attitudes of the parents? (2) Did the parents have any television rules, and if so, what were they based upon? (3) What were the circumstances under which the preschool child viewed television, and in what ways did she act upon the television experience? (4) What was the availability of television in the home and could the child physically operate the set on her own? and (5) What was the extent of the child's viewing from the first exposure to the present, the favorite shows and the time spent viewing? Background information on adult respondents includes age, sex, and educational level-role in household employment; family income and ethnic background. Child characteristics include age, sex, nursery school attendance, and other siblings under six. (Author/MS)