Amid rapid technological advancements, it is increasingly crucial for educational technology research to move beyond a narrow focus on tools and gadgets, addressing instead the broader social and ethical challenges these technologies bring to education and human performance. Translational research, with roots in the biomedical sciences, is proposed here as a framework to bridge the gap between research findings and their practical applications, ultimately enhancing the positive societal impact of educational technology. We highlight the limitations of a technocentric approach and argue that the ethical and social implications of technology in education should take precedence, aligning research with real-world needs and problems. Key components of the translational-forward research approach, such as community engagement, collaborative problem-solving, and commitment to equity and social justice, are emphasized as essential for establishing a value-driven, learner-centered research agenda. This agenda envisions educational technology not only as a tool to improve learning outcomes but also as a means to foster social responsibility and advance equity and inclusion. Fully embracing stakeholder engagement and training future researchers in the process of translation and civic-minded approaches is essential to advancing an equitable, impactful, and socially responsible approach in educational technology research.