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Direct linkSternquist, Brenda; Huddleston, Patricia; Fairhurst, Ann – Journal of Marketing Education, 2018
We provide an overview of ways to involve undergraduate business and retailing students in faculty research projects and discuss advantages of these student-faculty collaborations. We use Kolb's experiential learning cycle to provide a framework for creating an effective and engaging undergraduate research experience and use it to classify types…
Descriptors: Undergraduate Students, Retailing, Distributive Education, Research Projects
Salter, Daniel W.; Evans, Nancy J.; Forney, Deanna S. – Journal of College Student Development, 2006
The stability of learning style preferences, as measured by the Myers-Briggs Type Indicator (MBTI) and Learning Style Inventory (LSI), was examined using a configural frequency analysis of differences. Thirteen cohorts (222 graduate students) completed the instruments 3 times during their programs. Implications for use of learning style measures…
Descriptors: Longitudinal Studies, Cognitive Style, Cognitive Measurement, Grouping (Instructional Purposes)
