With the emergence of short video and the development of mobile internet, short video software, such as TikTok and Kwai, has emerged. Based on the semantic understanding technology of teaching short videos, a teaching management platform was built to push healthy and positive short video for students' content in a targeted way. Taking the 21st…

Red Culture is one of the symbols of Chinese national spirit in China. With the enhancement of China's international status, the world gets to know the Red Culture stage by stage. And yet, in the process of Red Culture's foreign publicity, the depth and breadth of cultural diffusion have been affected by different factors. This paper objectively…

This study aims to examine how Chinese learners develop in their use and misuse of English modal verbs from Grade 7 to 9. Specifically, it examines form-function connections and explores the factors behind learners' development. The main focus is on the modal verbs "can," "could," "will," "would,"…

This paper investigates the transformation in the Zhou dynasty China (1046-256 BC) of the concept of education in relation to the process of social selection, which concerns the distribution both of knowledge and of social ranks. An approach in terms of historical semantics, mainly influenced by Luhmannian sociological theory with some reference…

Euphemism, a linguistic and cultural phenomenon, which serves as a lubricant in people's communication, has aroused much interest among scholars worldwide. Many researches on euphemism have already been done in different fields, such as in daily conversations, intercultural communication, advertisements, science, literature, business affairs, etc.…

An analysis of China's existing "Vocational Education Law" finds that it does not focus entirely on human development or career advancement, nor does it fully reflect the special requirements of vocational education. It does not align the obligations, rights, and liabilities of vocational education stakeholders. The law does not specify…

This study aims at arousing college students' metacognition in detecting lexical cohesion during online text construction as WordNet served as a lexical resource. A total of 83 students were requested to construct texts through sequences of actions identified as interaction chains in this study. Interaction chains are grouped and categorized as a…

Many college English teachers lay emphasis on language meaning instead of language forms in order to satisfy the need of new college English curricular, change the present situation of "dumb-and-deaf English" and improve the students' communicative competence. This approach upgrades the fluency but slows down accuracy, which results in…

A picture-word interference paradigm with visually presented distractors was used to investigate the independent effects of orthographic and phonological facilitation on Mandarin monosyllabic word production. Both the stimulus-onset asynchrony (SOA) and the picture-word relationship along different lexical dimensions were varied. We observed a…

This article aims at contributing to the ongoing discussion about how bilingualism is understood in the current National Bilingualism Plan (PNB for its initials in Spanish). Based on previous research and discussions held at academic events, it is evident that the promoters of the PNB use the term "bilingualism" in a rather…

Metalinguistic awareness (an awareness about the structure of orthography) had been considered vital for reading acquisition. The awareness of phonological regularity and consistency had been found in advanced readers in recent research. Evidence based on simplified Chinese suggested the effect of semantic transparency on reading in school…

This article reports on a study that examined the effects of integrating corpus and contextualized lexicogrammar in foreign and second language teaching. The study was conducted in English as a foreign language (EFL) and English as a second language (ESL) courses at 1 Chinese university and 2 U.S. universities, involving 244 participants (236…

Although Communicative Language Teaching is accepted by many English teachers in China as one of the most effective approach in English language teaching, there are still a number of misunderstandings about it. By comparing Johnstone; Sato and Kleinsasser and Thompson as well as Spada, this article focuses on four of the main misunderstandings,…

This cross-cultural discourse analysis examines the construction of environmental issues on Greenpeace web pages in China, Japan and Germany. To uncover the semantic representation of environmental activism on these sites, the authors sought to identify discursive homogeneity and divergence and to bring to light embedded cultural assumptions. The…

The purpose of this study was to examine the character identification strategies of Chinese children during their oral reading of a continuous text. Eighteen second graders' oral reading of a story, as well as an interview about their decoding strategies, were audiotaped and transcribed. The results generally converged with those of previous oral…