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Robert J. Sternberg – Journal of Creative Behavior, 2025
This article presents the PTSI (Person x Task x Situation Interaction) theory of creativity. The theory deals with the creative person, the deployment of creativity in tasks, the ecological context in which this deployment takes place, and the types of creative products that result. The theory draws upon a wide range of previous work. The article…
Descriptors: Creativity, Theories, Models, Personality
Selcuk Acar; Yuyang Shen – Journal of Creative Behavior, 2025
Creativity tests, like creativity itself, vary widely in their structure and use. These differences include instructions, test duration, environments, prompt and response modalities, and the structure of test items. A key factor is task structure, referring to the specificity of the number of responses requested for a given prompt. Classic…
Descriptors: Creativity, Creative Thinking, Creativity Tests, Task Analysis
Roskos-Ewoldsen, Beverly; Black, Sheila R.; Mccown, Steven M. – Journal of Creative Behavior, 2008
Age-related differences in cognitive processes were used to understand age-related declines in creativity. According to the Geneplore model (Finke, Ward, & Smith, 1992), there are two phases of creativity--generating an idea and exploring the implications of the idea--each with different underlying cognitive processes. These two phases are…
Descriptors: Creativity, Short Term Memory, Creative Thinking, Age Differences
Licuanan, Brian F.; Dailey, Lesley R.; Mumford, Michael D. – Journal of Creative Behavior, 2007
Idea evaluation is a critical aspect of creative thought. However, a number of errors might occur in the evaluation of new ideas. One error commonly observed is the tendency to underestimate the originality of truly novel ideas. In the present study, an attempt was made to assess whether analysis of the process leading to the idea generation and…
Descriptors: Creativity, Creative Thinking, Undergraduate Students, Marketing
Zenasni, Franck; Besancon, Maud; Lubart, Todd – Journal of Creative Behavior, 2008
This study examines the relationship between creativity and tolerance of ambiguity. Participants were parents and their adolescent children. Three measures of creativity were used: a divergent thinking task, a story-writing task and self-evaluation of creative attitudes and behavior. Participants completed two self-report measures of tolerance of…
Descriptors: Creativity, Figurative Language, Adolescents, Creative Thinking