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Kusters, Annelies; Fenlon, Jordan – Multilingua: Journal of Cross-Cultural and Interlanguage Communication, 2022
Historically, fictional productions which use sign language have often begun with scripts that use the written version of a spoken language. This can be a challenge for deaf actors as they must translate the written word to a performed sign language text. Here, we explore script development in "Small World," a television comedy which…
Descriptors: Multilingualism, Language Usage, Sign Language, Creative Activities
Militello, Matthew – 2003
While its educational goals were yet to be defined, the aims of the radio in the early 1920s included the social goal of cultural pluralism; the economic goal of profiteering; the military goal of communicating, training, and surveillance; and, the political goal of propaganda and morale building. In the end, like previous technological advances,…
Descriptors: Audience Awareness, Audiovisual Instruction, Educational Radio, Mass Media Use
Singhal, Arvind; Brown, William J. – 1995
A study examined the promises and limitations of the entertainment-education strategy used in development communication and charted some future directions for this approach. The approach began in the 1970s with the recognition that mass media has its limitations in fostering national development; a more participatory development theory emerged…
Descriptors: Audience Awareness, Community Education, Developing Nations, Development Communication
Craig, J. Robert; Smith, B. R. – 1995
A study examined the effects of the Children's Television Act of 1990 on television stations' freedom to schedule programs. Subjects were programming directors responsible for scheduling children's blocks in the Flint-Saginaw-Bay City, Michigan, TV market, the nation's 60th largest. The four program directors, whose stations were major network…
Descriptors: Audience Awareness, Case Studies, Childrens Television, Commercial Television
Minow, Newton N.; LaMay, Craig L. – 1995
This book argues that it is time for Americans to rebuild their television system and that translating the public interest into a commitment to the nation's children will take time, education, and public debate. The book affirms that American adults need to consider what public interest means with respect to those who are too young to vote, who…
Descriptors: Audience Awareness, Child Advocacy, Childhood Needs, Childrens Television
Peer reviewed Peer reviewed
Buckingham, David – Journal of Educational Media, 1997
This paper offers a comparative analysis of three television news programs aimed at children: the BBC's "Newsround," Nickelodeon's "Nick News," and "Channel One News." Focuses on implicit assumptions about the child viewer, and on the ways in which these are manifested in the selection and framing of content and in…
Descriptors: Audience Awareness, Broadcast Journalism, Children, Comparative Analysis
Sauls, Samuel J. – 1998
College radio is quite often viewed as the true alternative to commercial radio. However, what is alternative radio and how does college radio factor into the ideal? To further understand this concept, this paper focuses on the role of alternative programming in college radio. Areas discussed include alternative radio as a non-mainstream form of…
Descriptors: Audience Awareness, Audience Response, Broadcast Industry, Censorship
Siegel, Paul – 1993
The meaning of "diversity" was at the core of the U.S. Senate debate of 1991-92 concerning continued Public Broadcasting Service (PBS) funding, a debate that was both reported on and fueled by a parallel discourse on the topic in the popular press. Ideas about the diversity of programming fell into three sub-dimensions: (1) political…
Descriptors: Audience Awareness, Cable Television, Cultural Differences, Discourse Analysis
Leidman, Mary Beth – 1994
In 1992, a communications researcher had the opportunity to spend seven months as a visiting professor at the University of Haifa in Israel. From the standpoint of an observer of media coverage, the timing and location of her stay was fortuitous. Israelis were conducting an election off schedule, and at the same time the United States was…
Descriptors: Audience Awareness, Broadcast Journalism, Cross Cultural Studies, Foreign Countries