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Scott, James Calvert – Business Communication Quarterly, 1995
Defines "Estuary English," a fast-growing accent of British English that is spreading across England. Discusses its usage in the British business community; its acceptability and future; and its implications for business communicators, teachers, and consultants. (SR)
Descriptors: Business Communication, Change Agents, Dialects, Foreign Countries
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Eustace, Grant – English for Specific Purposes, 1996
Focuses on improving business writing to meet the demands for greater effectiveness and less bulk. This process can proceed most effectively by addressing structure and the use of language. A modular approach can increase the effectiveness of letters as well as reports and proposals. Clarity and brevity in style will also improve modern business…
Descriptors: Business Communication, Business English, Change Agents, English for Special Purposes
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Louhiala-Salminen, Leena – English for Specific Purposes, 1996
Focuses on written business communication in a changing technological environment. The article presents the results of a questionnaire and interview study conducted among Finnish business professionals on their English business communication with special emphasis on developments in the organization, structure, and language of written…
Descriptors: Business Communication, Business English, Change Agents, English for Special Purposes