To advance the pedagogical discussion on adopting third-party certifications in marketing courses, this article examines responses of undergraduate students with different learning styles to the online certification program incorporated into marketing classes. While the overall student opinions were positive especially as a valuable addition for…

The student cohort on the University Science Extended Degree (SED) course is diverse in terms of educational experience. One of the key facets of teaching at this level is to engage and prepare students for higher levels of education in the sciences. The purpose of this evaluation is to relate a specific virtual framework, designed for students…

Text messaging has gained widespread popularity in higher education as a communication tool and as a means of engaging students in the learning process. In this study we report on the use of text messaging in a large, year-one introductory chemistry module where students were encouraged to send questions and queries to a dedicated text number both…

As class sizes increase, methods of assessments shift from costly traditional approaches (e.g. expert-graded writing assignments) to more economic and logistically feasible methods (e.g. multiple-choice testing, computer-automated scoring, or peer assessment). While each method of assessment has its merits, it is peer assessment in particular,…

The use of computers to deliver course-related materials is rapidly expanding in most universities. Yet the effects of computer vs. printed delivery modes on students' performance and motivation are not yet fully known. We compared the impacts of Web vs. paper to deliver practice quizzes that require information search in lecture notes. Hundred…

To what extent a blended learning configuration of face-to-face lectures, online on-demand video recordings of the face-to-face lectures and the offering of online quizzes with appropriate feedback has an additional positive impact on the performance of these students compared to the traditional face-to-face course approach? In a between-subjects…

A blended learning approach to the teaching of a level 2 inorganic chemistry module is presented. Lectures were replaced by study packs, which were supported by formative on-line assessment delivered via Blackboard and a programme of 20 workshops. Learning activities written using the Lockwood format were included in the study pack to facilitate…

This study explored relations between students' motivational and cognitive orientations as assessed by the Motivated Strategies for Learning Questionnaire (MSLQ), and their attitudes and choices relating to online lecture viewing. Examination performance was also assessed to determine if there were particular affinities between certain…

This article provides a discussion of issues confronting institutions of higher education in their efforts to reduce costs and improve the quality of instruction for large classes. Blended learning is described with examples of technology applications referenced to existing courses at various universities. A discussion of cost reduction strategies…