The development and enhancement of creative thinking capacities is essential to marketing students' success. But despite marketing students' need to enhance and evidence their creative capacity skill set for the careers of the future, there exist few available models for marketing educators to introduce creative thinking skill development. This…

Creative thinking is a process through which individuals generate ideas that are simultaneously novel and meaningful within a given social context. Historically, psychologists have closely studied the general creative capacity of young learners, as well as the domain-specific creativity of experts. However, the developmental trajectory from…

Human beings are born creative, however, as they grow and interact with society, they often become less creative or are taught to be uncreative. Children are naturally full of curiosity and creativity; they perceive their surroundings in unique ways. However, the environments in which they grow up often stifle their creativity. In modern society,…

Creativity is increasingly seen as a key human capability that can be deliberately developed. Correspondently, a proliferation of tools, techniques, and methods are available in the academic and popular literatures. Creative problem-solving (CPS) is one framework among these, and has a 70-year history of research and development. This essay…

The "standard" definition of creativity as novel and useful describes creative products, but creativity is constituted by processes. This misalignment contributes to the oft-noted challenges of operationalizing creativity. Here, we distinguish creativity as a process from creativity as an attribute (i.e. "creative-ness").…

When children engage in play, they develop essential skills like creativity, flexibility, imagination, and problem-solving. Children who engage in STEAM (Science, Technology, Engineering, Arts, and Math) activities also build similar skills. Both play and STEAM enable children to ask questions, try different solutions, and develop explanations for…

In this review of literature, we attend to some of the ways that well-intentioned hopes for fostering creativity and encouraging greater inclusion may also rely on problematic premises that work to reify exclusionary logics and practices. More specifically, we historicize and critically examine how creativity studies--often despite explicit…

In this article, the notion of potential as discussed within creativity research is examined. It is noted that there are multiple, sometimes competing, understandings of potential within the literature with the biggest gaps existing between individual perspectives, on the one hand, and sociocultural perspectives on the other. Affirming that a…

The title question and two subsequent questions are considered in the context of rational creativity. A-rational creativity is not considered. Q. Can creativity be taught? A. It depends on what is meant by 'creativity' and 'taught' in what context. Q1. Is teaching either creativity or critical thinking inimical to the practice of the other? A1.…

Because creativity is an essential 21st century skill that must be developed in gifted and talented student populations, it is important for gifted and talented programs to nurture mathematical creativity. To shed light on this topic, this article explores three questions: What is mathematical creativity? How can we develop students' mathematical…

As the United States and other countries consider "educational reform," the discussion appears to be primarily about fostering basic skills and content knowledge. Our contention is that this approach is not sufficient. Instead, we argue that for twenty-first century success, we must also foster creativity to prepare today's children to…

The chapter examines the concept of fun, specifically the contradiction that "serious" learning and positive affect, the fancy way of saying fun, are incompatible in and around the classroom. Despite the fact that pedagogies considered fun are often unique, highly interactive, and impactful; the fun descriptor is perceived as a badge of…

The Reisman Diagnostic Creativity Assessment (RDCA) is a free online self-report creativity assessment that provides immediate feedback to the user and is diagnostic, rather than predictive, with the focus on making the user aware of creative strengths and weaknesses. Several engineering and teacher education studies have included the RDCA over a…

Arthur Cropley (2006) emphasized the critical place that convergent thinking has in creativity. Although he briefly refers to the blind variation and selective retention (BVSR) theory of creativity, his discussion could not reflect the most recent theoretical and empirical developments in BVSR, especially the resulting combinatorial models.…

In this paper, the author considers the contribution of creativity to pastoral care in education. Since its advent in English schools in the early 1970s, pastoral care has placed the affective realm and individual enrichment centre stage in both its curriculum aims and teaching approaches. These principles have, however, had much to contend with…