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Mitki, Yoram; Herstein, Ram – Learning Organization, 2011
Purpose: Radical changes and increasing competition in the global economy and markets lead enterprises to change their business policy and activities. This process demands the creation of effective organizational learning mechanisms. This paper seeks to illustrate how three service organizations designed and utilized organizational learning…
Descriptors: Foreign Countries, Competition, Global Approach, Corporations
Baggaley, Jon – 1993
The fluctuating effects of media can be observed by a data collection technique which reveals patterns of audience response similar to those which C.G. Jung observed in his analyses on word association and dreaming. The technique is known as Continuous Response Movement (CRM). A typical CRM training session automates the audience feedback process…
Descriptors: Advertising, Audience Response, Community Development, Data Collection
HR & H Marketing Research International, Ltd., London (England). – 1985
A study evaluated procedures currently used to market adult education at five colleges in Great Britain. Data were collected from roundtable discussions with the principals and vice-principals of the five participating colleges and from interviews and questionnaires administered to staff members from each college and to representatives of…
Descriptors: Adult Education, Advertising, Advisory Committees, Change Strategies