Disciplines and professions each have their own methods of inquiry. This article outlines the commonalities as well as the differences and describes the relationship between the disciplines and the professions. The emphasis is on consulting because this is the profession with which we are concerned. There are three different approaches in…

Web usability focuses on design elements and processes that make web pages easy to use. A website for college students was evaluated for underutilization. One-on-one testing, focus groups, web analytics, peer university review and marketing focus group and demographic data were utilized to conduct usability evaluation. The results indicated that…