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Dickinson, James F. – Currents, 1990
Using a hypothetical case study told in the first person, a fiftieth reunion chair illustrates sure-fire ways to lure reluctant alumni back to the campus. The techniques emphasize the personal and sentimental touch in mailings, other communications, and at the reunion itself. (MSE)
Descriptors: Alumni, Higher Education, Meetings, Program Descriptions
Peer reviewedAlred, Gerald J. – Journal of Business and Technical Communication, 2001
Examines technical communication programs outside the United States and comments on such features as their location in the university structure, links with public relations, the inclusion of internships or practicums, the balance of theory and practice, and typical course offerings. Lists a dozen major programs in seven countries. Concludes that…
Descriptors: Foreign Countries, Higher Education, Internship Programs, Program Descriptions
Peer reviewedTomlinson, Ann W. – New Directions for Institutional Research, 1996
Describes evolution of fact books at the University of Southern Mississippi, highlighting strategies for maintaining and enhancing its utility to users. Issues discussed include four audience considerations (context, customer, distribution, readability for middle-aged readers), format (fact sheet, pamphlet, pocket book, electronic fact book,…
Descriptors: College Administration, Higher Education, Information Dissemination, Information Needs
Download full textGoldberg, Paula F.; And Others – 1981
The report describes evaluation activities of Minnesota's PACER (Parent Advocacy Coalition for Education Rights) Center's "Parents Helping Parents" Program and the "COUNT ME IN" Project. Section 1 focuses on "Parents Helping Parents," a program to make parents more effective advocates for their children and to…
Descriptors: Advocacy, Attitude Change, Child Advocacy, Disabilities
Peer reviewedDetomasi, Don – Planning for Higher Education, 1995
It is argued that well-conceived college and university mission statements can be useful in setting objectives for planning and for public information dissemination and marketing. The experience of the University of Calgary (Alberta) illustrates a successful process of drafting and reaching agreement on such a document. (MSE)
Descriptors: Case Studies, College Administration, College Planning, Foreign Countries
Wynne, Edward A., Ed. – 1988
This monograph is composed of papers from the first National Conference on School Recognition Programs. School recognition programs vary considerably, but they do acknowledge schools that perform well (winners) and have recognizable public relations value. Consequently, school recognition programs have substantial potential for educational…
Descriptors: Conference Papers, Educational Improvement, Educational Quality, Elementary Secondary Education
Auerbach, Charles – 1995
A workplace literacy program implemented cooperatively by the New York Association for New Americans, Inc. (NYANA) and Chase Manhattan Bank is reported. The federally-funded project provided individualized communication workplace behavior and skills training in English as a Second Language for 30 limited-English-proficient bank employees working…
Descriptors: Banking, Communication Skills, Finance Occupations, Interpersonal Communication
