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Parry, Becky; Taylor, Lucy – Literacy, 2018
In this paper, we demonstrate the relationship between reading and writing for pleasure. Children read a wide range of media as well as books for pleasure and develop strong affective bonds with the artefacts of literacy they encounter. What remains less well understood is the relationship between the array of texts children engage with and the…
Descriptors: Children, Recreational Reading, Reader Text Relationship, Childrens Writing
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Ewald, Helen Rothschild; Vann, Roberta – Journal of Business Communication, 2003
Examines direct mailing included in a nationally publicized court case. Articulates how the use of particular genre-based, rhetorical and linguistic strategies in these mailing construct reader identity. Argues that the documents use you-attitude to construct the identity of the reader as winner and to establish the reader's identity as the…
Descriptors: Business Communication, Communication Research, Ethics, Higher Education