Research suggests that concepts are distributed across brain regions specialized for processing information from different sensorimotor modalities. Multimodal semantic models fall into one of two broad classes differentiated by the assumed hierarchy of convergence zones over which information is integrated. In shallow models, communication within-…

The advent of Web 2.0, also called the Social Web, has changed the way people interact with the Web. Assisted by the technologies associated with this new trend, users now play a much more active role as content providers. This Web paradigm shift has also changed how companies operate and interact with their employees, partners and customers. The…

In four experiments, we investigated whether masked stimuli in priming experiments are subjected to early or to late selection. In Experiment 1, participants classified four target-pictures as being small or large. In line with early selection accounts, prime-pictures with a different perceptual appearance as the experienced targets did not elicit…

Theoretical/empirical foundations on which reaction times are measured and interpreted are discussed. Models of human information processing are reviewed. A hybrid procedure and analytical framework are introduced, using a speed-accuracy decomposition technique to analyze the intermediate products of rapid mental processes. Results invalidate many…