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Peer reviewed Peer reviewed
Allen, Walter C., Ed.; And Others – Library Trends, 1984
This 11-article issue on quality book publishing (publication of intellectual and thought-provoking works as opposed to "popular" or "fad" works) covers books, publishing, and libraries in the information age; role of authors; editing; role of agents; agent and literary market; book production; marketing; promotion; and…
Descriptors: Advertising, Authors, Automation, Books
Peer reviewed Peer reviewed
Kadushin, Charles – Change, 1979
Managed texts are written and designed by a team of writers and researchers under the direction and control of a publishing house. How these books got started, what needs they meet, their advantages and disadvantages, and the consequences they are having on college text publishing are addressed. (JMD)
Descriptors: Authors, Editing, Higher Education, Merchandising