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Millman, Tony; Randlesome, Collin – Management Education and Development, 1993
When Britain's Cranfield School of Management presented management development programs for senior executives from the former Soviet Union, they found the students unused to a participative teaching approach and the case study method. Students also had misconceptions about marketing, and the presence of interpreters in the classroom also posed…
Descriptors: Case Studies, Cultural Differences, Foreign Countries, Institutes (Training Programs)