Many small private colleges are gaining in enrollments because of aggressive marketing tactics, more long-term planning, and innovative educational programs designed to appeal to nontraditional students. (MSE)

This paper, from the Proprietary Schools Advisory Committee, is an executive summary of reports on the productivity-quality efforts of nine Illinois proprietary institutions. For each school, productivity summaries are presented for instructional, public service, and research units as well as academic and administrative functions. Examples of…