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Peer reviewed Peer reviewed
ERIC Number: EJ489277
Record Type: Journal
Publication Date: 1994
Pages: N/A
Abstractor: N/A
ISBN: N/A
ISSN: ISSN-0049-3155
EISSN: N/A
Available Date: N/A
Marketing Literature.
King, Janice
Technical Communication: Journal of the Society for Technical Communication, v41 n2 p372-74 May 1994
Presents an overview of 28 different types of projects that a marketing writer may develop. Looks at customer, press, alliance, and presentations materials. (SR)
Descriptors: Advertising, Marketing, Merchandise Information, Technical Writing
Publication Type: Reports - General; Journal Articles
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A
Author Affiliations: N/A