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Langston, Randall; Loreto, David – Strategic Enrollment Management Quarterly, 2017
The field of strategic enrollment management has become increasingly invested in data-informed practices. In 2015, The College at Brockport, State University of New York implemented a recruitment strategy that incorporated both predictive analytics and customer relationship management (CRM) technology. This effort both reduced budget expenditures…
Descriptors: Undergraduate Students, Student Recruitment, Marketing, Enrollment Management
Roach, Ronald – Black Issues in Higher Education, 2000
After a difficult period in the 1960s and 1970s, historically Black institutions are enjoying a renaissance as more academically gifted students are enrolling. Since the 1980s, historically Black institutions have become increasingly skillful at recruiting and enrolling the nation's highest-achieving Black high school students. (JM)
Descriptors: Black Colleges, Black Students, Enrollment Management, Higher Education
Bauer, Leisha Conners; And Others – 1996
This report describes some of the benefits to the state of the University of Colorado's (CU) teaching and research activities; profiles CU students; discusses aspects of the academic experience; analyzes student costs; and summarizes the University's fiscal accountability. The report presents highlights of CU's activities; including: (1) CU is the…
Descriptors: Accountability, College Faculty, Diversity (Institutional), Educational Assessment