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Chu, Steve W. – Technical Communication: Journal of the Society for Technical Communication, 1999
Discusses the challenges of designing a Chinese/English Web site in Taiwan for both Chinese- and English-speaking audiences, creating a single, consistent presentation. Explores how the Web-site development team reconciled different audience responses and tackled technological, cultural, and political issues. (SR)
Descriptors: Audience Response, Cross Cultural Studies, Foreign Countries, Intercultural Communication