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Taylor, Murray; Marrone, Mauricio; Tayar, Mark; Mueller, Beate – Accounting Education, 2018
Digital storytelling is a multimodal instructional design framework that helps to explain complex concepts using narrative and metaphor. Drawing from conceptual metaphor theory, we explore the effect of digital storytelling on student engagement and understanding of unit material in two undergraduate units. Through a mixed methods approach, visual…
Descriptors: Undergraduate Students, Accounting, Business Administration Education, Story Telling
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Opdecam, Evelien; Everaert, Patricia – Accounting Education, 2019
This study investigates choice-based learning as a choice between lecture-based or team learning in a large class at a large university in a European country. The study was designed as a between-subjects quasi-experiment where students were allocated their preferred learning approach. Data were collected for eight consecutive years (2008-2016).…
Descriptors: Foreign Countries, Lecture Method, Cooperative Learning, College Instruction
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Taplin, Ross; Kerr, Rosy; Brown, Alistair – Accounting Education, 2017
Student preferences for delivery options were obtained within a monetary framework by asking students to purchase their ideal course structure. Results show that accounting students prefer to spend more on tutorials but purchase less lecture time; the difference due to the higher cost of tutorials compared to lectures. Face-to-face classes were…
Descriptors: Accounting, Business Administration Education, Synchronous Communication, Student Attitudes
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Aldamen, Husam; Al-Esmail, Rajab; Hollindale, Janice – Accounting Education, 2015
The study empirically examines the interplay between lecture capturing viewership, performance and attendance for students in the Middle Eastern country of Qatar. The sample consists of 254 students enrolled in an introductory accounting class either in the Fall semester or in the Spring semester. We show a weak positive relationship between…
Descriptors: Accounting, Business Administration Education, Lecture Method, Introductory Courses