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Bousnguar, Hassan; Najdi, Lotfi; Battou, Amal – Education and Information Technologies, 2022
Forecasting the enrollments of new students in bachelor's systems became an urgent desire in the majority of higher education institutions. It represents an important stage in the process of making strategic decisions for new course's accreditation and optimization of resources. To gain a deep view of the educational forecasting context, the most…
Descriptors: Higher Education, Undergraduate Students, Enrollment Management, Strategic Planning
Syed, Jessica; Johnson, Ane Turner – Strategic Enrollment Management Quarterly, 2021
The following qualitative case study uses secondary data from admitted student surveys to understand how women make decisions about college choice at one institution where men outnumber women in enrollment despite relatively even rates of application and acceptance. Findings suggest that women applicants noted affective factors related to…
Descriptors: Gender Differences, College Choice, Consumer Economics, Enrollment
Sok, Serey; Chhinh, Nyda; Cheb, Hoeurn; Bo, Chankoulika; Nguonphan, Pheakdey – International Journal of Educational Management, 2023
Purpose: This study analyzes the significance of various attributes of developmental psychology developed by male and female students within higher education institutions (HEIs) in Cambodia. It also focuses on the mismatch between planned enrollments and the final selection of a course, and the knowledge and skills accessed during the study.…
Descriptors: Foreign Countries, Gender Differences, College Admission, Educational Quality
Attaran, Mohsen; Stark, John; Stotler, Derek – Industry and Higher Education, 2018
Business leaders around the world are using emerging technologies to capitalize on data, to create business value and to compete effectively in a digitally driven world. They rely on data analytics to accelerate time to insight and to gain a better understanding of their customers' needs and wants. However, big data and data analytics solutions in…
Descriptors: Models, Higher Education, Data Collection, Program Implementation
Johnson, Adam W. – Strategic Enrollment Management Quarterly, 2016
As a growing entity within higher education organizational structures, enrollment managers (EMs) are primarily tasked with projecting, recruiting, and retaining the student population of their campuses. Enrollment managers are expected by institutional presidents as well as through industry standards to make data-driven planning decisions to reach…
Descriptors: Enrollment Management, Decision Making, Interviews, Administrative Principles
Al Hallak, Louna; Ayoubi, Rami M.; Moscardini, Alfredo; Loutfi, Mohamed – Studies in Higher Education, 2019
This paper investigates the dynamics of student enrolment in the Syrian private higher education sector. The paper adopts a system dynamics approach, to construct suitable simulation models that could be used to examine the complex and dynamic interactions between student flows, staff ratios and investments in plant and facilities. The study…
Descriptors: Private Colleges, College Administration, Enrollment Trends, Higher Education
Cano, Annmarie; Wurm, Lee H.; Nava, Jennifer; McIntee, Farron; Mathur, Ambika – Strategic Enrollment Management Quarterly, 2018
The purpose of this research was to examine whether decisions made at one stage of strategic and graduate enrollment management, the admission phase, depend on both applicant and faculty characteristics. Faculty participants (N=62) were randomly assigned to read one of four vignettes of a prospective applicant to their doctoral program. They then…
Descriptors: Student Characteristics, Graduate Students, Teacher Characteristics, College Faculty
Trainer, Jason – Strategic Enrollment Management Quarterly, 2018
Increasing institutional dependency on tuition revenue paired with rising political pressures toward student success outcomes has many institutions turning to enrollment management (EM) to improve their institution's enrollment outcomes. EM is a comprehensive and inclusive process focused on achieving the optimum recruitment, retention, and…
Descriptors: Enrollment Management, Tuition, Political Attitudes, Academic Achievement
Romano, Christopher; Connell, Joseph F. – Strategic Enrollment Management Quarterly, 2015
We, as educators, expect students to connect the dots and experience our institutions through a variety of lenses; we must organize ourselves in a way that places synergy, collaboration, and data-driven decisions at the center of our operations. Over the past three years, Ramapo College has worked diligently to ensure that strategy drives the…
Descriptors: Student Financial Aid, Case Studies, College Faculty, Teacher Role
Wohlgemuth, Darin – Strategic Enrollment Management Quarterly, 2013
This article presents an applied research framework that can be helpful in tuition and net price policy discussions. It is the classic microeconomic concept of market demand applied to enrollment management in higher education. The policy relevance includes measuring a response to price. For example, the results of this model will allow the…
Descriptors: Tuition, Enrollment Management, Strategic Planning, Higher Education
Bohman, Eric – Community College Journal of Research and Practice, 2014
Community colleges have increased their efforts to attract international students, but little is known how these active efforts influence international students' decisions to attend a community college. This longitudinal study focuses on international students at one community college that embarked on an active international student recruitment…
Descriptors: Foreign Countries, Community Colleges, Longitudinal Studies, Student Recruitment
Moogan, Yvonne J. – International Journal of Educational Management, 2011
Purpose: Issues such as managing brand image, assessing advertising medium effectiveness and collecting market intelligence are common practice for higher education institutions (HEIs). Consequently, understanding the information needs of potential students to the HEI when they make their decisions is paramount. The aim of this survey is to…
Descriptors: Communication Strategies, Information Needs, Information Sources, Enrollment Management

Stiber, Gregory – Journal of Marketing for Higher Education, 2001
Used an enrollment process model to guide implementation of a survey of master's business students to characterize the decision process leading to enrollment. Quadrant analysis was used to develop a two-dimensional profile of students for use in enrollment management. (EV)
Descriptors: College Choice, Decision Making, Enrollment Management, Graduate Students
Baldwin, Anne – 1998
This information capsule presents an overview of the enrollments in the 28 Florida community colleges in comparison to the college-age population in the related counties. The purpose of the report is to determine: (1) the degree of market penetration or percent draw of the "college-age" population; (2) assess the effects of Vocational…
Descriptors: Adult Vocational Education, College Attendance, College Bound Students, College Choice
Morris, Cathy – 1998
This study, which uses data from the Florida Department of Education Readiness for College reports, tracks Dade County Public High School (DCPS) graduates' entries into Florida colleges during the year following their graduation. During the 1996-1997 year, 43% (5,773 graduates) did not enter public secondary education in Florida. Of the 7,805…
Descriptors: College Attendance, College Bound Students, College Choice, College School Cooperation
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