The new media landscape is characterized by the fragmentation and disaffection of the audience towards traditional television. Such a context requires innovative strategies to meet the needs of the public and connect with it. This article analyses the ability of Neuroscience to optimize the production of content adapted to audiences. For this…

As an interactional encounter between a journalist and one or more newsworthy public figures, an interview program is a special type of discourse that is full of evaluative language. This paper sets out to explore evaluation in interview programs from the perspective of appraisal system. The corpus software used in this study is UAM CorpusTool…

This study addressed the issue of linguistic politeness and media education in its socio-cultural perspectives through the adoption of a lingua pragmatic approach of the Egyptian media, particularly their talk shows which are recognized education platforms in pragmatics. The selected talk shows from the Egyptian TV channels aired during the period…

"Charm City: Down to 'The Wire?'" is the title of an elective class developed by Sarah Taylor, a teacher at a private school in Baltimore. In the class, students explore their city and social justice issues from a framework that correlates to Westheimer and Kahne's (2004) concept of justice-oriented citizenship. Not only do students…

This study investigated the relations between television exposure during the preschool years and the development of executive function (EF). Data were gathered from 107 parents of preschoolers who provided information on children's television viewing, background television exposure, exposure to specific televised content, and the age at which…

Films and TV series are widely used to support teaching in English language classrooms. They are seen largely as a source of authentic language, as a way of motivating students or as a means of conveying knowledge about another culture. There is less emphasis on their use as a focus for developing intercultural competence. This is particularly the…

This study assesses the current state of the television news capstone experience in accredited journalism and mass communication programs in the United States. Specifically, the authors employed a mixed-methods approach, interviewing 20 television news capstone instructors and conducting an analysis of broadcast journalism curriculum information…

This qualitative study attempts to determine favorite TV dramas of children from two rural schools and analyze children's discourse about messages and values of TV dramas. As parallel to children's views, teacher perceptions on critical media literacy were investigated in the study. This study aims to explore the content--messages/values--of…

In like manner as conventional education and teaching approaches distance education tends to model the same procedures. Indeed, formerly enriched on printed material served as a primary source. However, thanks to the developments in technology and evolution in education, computerised information has made inroads in distance education programmes.…

The landscape of children's programming is changing because of the increased exportation of children's television programs created in the USA. Networks have been aggressively marketing programs to an international audience through individual program sales and satellite network expansion. Some see problems as a result of the potential shift in…

Radio stations have used jingles for environmental education and communication in Nigeria for decades though not much has been done to study the impact of such use--which is the purpose of this article. Through 12 focus group discussions (FGDs) in six local government areas of Oyo state, Nigeria, interviews with the program directors of two radio…

The globalization of youth culture complicates young people's relationship to democracy as traditionally conceived. More and more young people define themselves as cosmopolitan citizens, connected through popular culture, digital technologies, and migration histories to social geographies outside their own local and national contexts. Despite…