Retrospective accounts of materials development in the applied linguistics literature speak to the relationship between creativity and textbook writing, but this study forges another path by examining how an expert ELT (English language teaching) textbook writer deploys creativity during ongoing coursebook production. Qualitative content analysis…

Materials development in TESOL has been gaining popularity as a field of study for the last few decades. TESOL materials research as an area of inquiry includes studies focusing on textbook content (e.g., grammar, cultural representation, and authenticity), consumption (use/adaptation of materials by learners and teachers), and production (design…

Though reports of pedagogic materials production point to the range of compromises authors make when writing language teaching textbooks, many accounts are retrospective in nature. This study sought to expand the research perspective by interrogating writing episodes via qualitative content analysis to discover how two expert ELT (English language…

Secondary school English is shaped not only by complex institutional and discursive forces but also by the mundane reality of available resources. Among the resources used by teachers are commercial textbooks. Classroom textbooks can play a significant role in determining what gets taught in English lessons. They can also influence assumptions…

Liberal Studies (LS), a high-stakes senior secondary school subject in Hong Kong, has evoked widespread debate in recent years concerning the curriculum content about Mainland China. Highlighting the deregulated textbook policy on this subject as adopted by the Hong Kong Education Bureau (EDB), this paper compares how specific socio-political…

The article shows in which areas other countries can benefit from the work of the Norwegian platform NDLA (ndla.no). This assessment is based on interviews with 13 representatives of the platform, three cooperation partners and one representative of Norwegian textbook publishers. The experiences described refer to a large-scale Open Educational…

In contrast to the countries of Western Europe, the end of the Second World War did not bring political restoration, economic recovery, or the emergence of a new social order to Greece. Subscribing to the view that the material form of books and their typography convey meaning, this article presents a comparative study of the design and production…

This paper analyses the extent to which textbook images are designed using the Instructional Criteria for Image Analysis (ICIA) model in textbooks. The ICIA proposed that learning through images involves interaction between the learner, the image, and the activities with images proposed to the student. Images from the main text and activity…

The rate of textbook revision cycles is examined in light of the recent trend towards more rapid revisions (and adoptions of textbooks). The authors conduct background research to better understand the context for textbook revision cycles and the environmental forces that have been influencing what appears to be more rapid textbook revisions. A…

Offers the author's own experiences with the textbook publishing process to point out that authors and publishers produce textbooks which sell, that textbooks which sell continue in print and inspire imitators, and that teachers' power in the process stems from their choices about which textbooks they will use. (JAD)

Concentrating on the complexities of large scale primary and secondary school textbook production, this paper provides guidelines and information for creating viable publishing industries in developing countries. Statistical analysis, personal experience, case studies and responses to a questionnaire (appended) on the publishing roles of the…

Contends that an author's contribution to a textbook may be more or less significant, depending on how much importance is attached to curricula, publishers, consultants, and the school environment. Discusses the changing role of textbook authors in Norway and other nations. Reviews research on textbook development and textbook writing. (CFR)