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Reports - Research | 31 |
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Ugbah, Steve; And Others – 1985
A study examined the communicative behavior of mavericks as they relate to innovation in organizations and the impact of such non-conforming behavior on organizational change. Two approaches were used: (1) studying organizational life from the cultural perspective and (2) collecting both qualitative and quantitative data. Subjects, 32 employees of…
Descriptors: Business Communication, Communication Apprehension, Communication Research, Employee Attitudes
Rodriguez-Talavera, Leticia – 2001
Business communication is different from other domains in that its contextual meaning requires previous metacognitive mediation of signs. The communicative process in business is aimed at accomplishing a specific outcome. Various forms of meaning come into play in business communication such as denotative, connotative, stylistic, affective,…
Descriptors: Business Communication, Classroom Techniques, Communication Research, Essays
Pincus, J. David; And Others – 1989
To examine why public relations agency-client relationships frequently break down, a study investigated the sources of conflict between 25 southern California public relations agencies and their clients by having 30 agent/client pairs complete questionnaires. Of the 25 agencies, 12 agreed to participate; the 30 pairs were obtained because some…
Descriptors: Business Communication, Communication Research, Conflict, Interprofessional Relationship
Pace, R. Wayne – 1980
The literature reporting research on message distortion in organizations is reviewed in this paper. Topics covered include: definitions of distortion/fidelity; measures of message display; measures of message interpretation; categories of distortion/fidelity derived from laboratory research; definitions of distortion/fidelity in naturalistic…
Descriptors: Business Communication, Communication Problems, Communication Research, Organizational Communication

Ulijn, Jan – Journal of Business Communication, 2000
Discusses how the validity and reliability of business communication research can be improved by using both quantitative and qualitative methods and studying both real life and simulations. Suggests that studies should build on both American research on strategy and innovation and European research on psycholinguistics and perception. (SC)
Descriptors: Business Communication, Communication Research, Higher Education, Reliability

Waldman, Lila – 1995
A study examined the types of communication technologies being used by United States-based corporations with operations in Mexico to determine the challenges these companies face when communicating across the border. A total of 703 U.S. corporations doing business with Mexico (culled from lists in two professional directories) were chosen for the…
Descriptors: Business Communication, Communication Problems, Communication Research, Communications
Chen, Guo-Ming – 1997
The current rapid economic development in mainland China strongly demands that the world understand the People's Republic of China's (PRC) negotiating behaviors to ensure a successful business transaction. This study examined the PRC business negotiating behaviors by interviewing 16 Hong Kong businesspersons who have experiences in doing business…
Descriptors: Business Communication, Communication Research, Cultural Influences, Foreign Countries
Dionisopoulos, George N.; Hellweg, Susan A. – 1987
This paper provides a selected review of the literature pertaining to corporate advocacy (non-product advertising by corporations, addressing political or social issues). More specifically, the paper examines research from the communication, business, public relations, and advertising literature dealing with justifications for the practice of…
Descriptors: Advertising, Advocacy, Audience Awareness, Business Communication
Fleckenstein, Kristie S. – 1990
A corporate employee newsletter offers an ideal opportunity to discover how literacy functions as a means of assimilating individuals into a social structure. Underlying the corporate newsletter's assimilative function are the assumptions: (1) that in reading, employees rely on attitudes toward types of texts evolved within society as a whole; and…
Descriptors: Acculturation, Business Communication, Communication Research, Critical Reading
Nixon, Judy C.; West Judy F. – 1988
A survey of companies using telecommunications equipment investigated the distribution of channel selection and the use of external mail distribution systems. A total of 50 companies responded to the survey, which identified 12 telecommunications systems and seven external mail distribution systems. Results indicated that the four most popular…
Descriptors: Business Communication, Communication Research, Electronic Mail, Facsimile Transmission
Aitken, Joan E.; Palmer, Rodger D. – 1989
To analyze the effects of nonverbal environment factors--specifically of plants--on the perceived attitudes of a visitor to a business, a survey examined the use of plants to project warmth and caring on the part of the office occupant. Subjects, 170 students in a basic communication course, completed a survey regarding feelings and opinions…
Descriptors: Business Communication, Communication Research, Higher Education, Organizational Climate
Tuttle, George E. – 1988
To analyze listening in relationship to other communication modes and to investigate the relative utility of four models for communication theory building research (national, psychological, organizational culture, and situational), a study examined the attitudes of middle level managers of six corporations regarding communication competencies…
Descriptors: Business Communication, Communication Research, Listening, Listening Habits
Harris, Thomas E. – 1984
Understanding organizational cultures offers important and useful insights for the professional communicator. The fastest-growing area of interest in the study of modern organizations and their behavior is that of organizational cultures. There are at least two specific ways to categorize and discuss these cultures. The first is to divide them…
Descriptors: Business Communication, Classification, Communication Research, Communication (Thought Transfer)
Hildebrandt, Herbert W. – 1979
A study was conducted to determine whether there was a linguistic correlation between a financially good year and a bad year as expressed in the annual reports of company presidents to their shareholders. Specifically the study tested the "Pollyanna Principle," which states (1) that regardless of whether the year was financially good or bad, the…
Descriptors: Annual Reports, Business Communication, Communication Research, Content Analysis
Johnson, Ed – 2000
This research suggests integrated marketing communication (IMC) is widely used by small business. In a survey of Midwest businesses, it was found that smaller business tend to integrate their marketing communication to the same extent as do larger businesses. Their advertising, P.R., and sales promotion are as likely to present a unified message,…
Descriptors: Business Communication, Business Education, Communication Research, Higher Education