Teaching approaches for adult English as second language students with little previous formal education or native language literacy cannot rely on the traditional written materials. For students who cannot be reached through the written word, approaches must be devised that engage other channels of perceptions. Classroom activities are suggested…

Three purposes of a study of marketing education (ME) instructors in Tennessee were as follows: to identify the activities they perceived to be effective, to determine the perceptual style orientations of those activities as identified by experts in perceptual learning style research, and to develop a framework for instructional planning that…

When autonomous adults are faced with challenging tasks within a nonstressful, collegial environment, they may have an optimal opportunity to learn. This paper asserts that educators should therefore consider strategies for infusing games with academic concepts. Guidelines are offered for conducting three games to stimulate thinking, active…

Active learning results in better comprehension and retention of course concepts than passive learning. Experiential exercises (EE's) are a valuable means of achieving the goals of active learning. Well conceived EE's require, among other things, that the student: (1) engage in the gathering of concept-related behavioral data; (2) write a report…

Using feature films to teach undergraduate psychology courses can promote active learning for several reasons. Films can reach students with a variety of learning styles, including those with a visual approach to learning. Also, students seem to enjoy commercial films and their use can help decrease levels of monotony from daily lectures. Feature…

Films can be used at any level of language proficiency to teach or afford practice in a variety of language skills. At lower and intermediate levels, a film could serve as the tool for teaching vocabulary, grammar, speaking skills and composition. The lesson would proceed in several stages. Prior to the showing, the students would become familiar…