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Boldovici, John A.; Drucker, Eugene H. – 1979
Sources of confusion about the distinction between process and product measurement are identified, and the effect of the distinction on evaluation quality is shown. Process measurement involves the measure of behavior, performance of a task which generates no products, an independent variable or treatment, use in diagnosing performance, and means.…
Descriptors: Evaluation Methods, Formative Evaluation, Measurement, Measurement Objectives
Cline, Carolyn Garrett – 1985
A bibliographic research project was conducted to identify the major articles published from 1974 to 1984 on measurement and evaluation in public relations, business, and organizational communication. The major findings of the project were as follows: (1) Some kind of evaluation and measurement is needed; (2) There is no concensus about the type…
Descriptors: Business Communication, Information Needs, Literature Reviews, Measurement
Aftanas, Marion S. – 1985
The term measurement has been used in a number of different sub-areas of psychology without an explicit recognition of the commonalities and potential differences in measurement characteristics. Analysis of these measurement situations reveals that the one common factor is that a mechanism or discriminative process, that is a standard system of…
Descriptors: Ability, Achievement Tests, Attitude Measures, Classification
Terwilliger, James S. – 1979
It is asserted that Steven's viewpoint on measurement--that scales are nominal, ordinal, interval, or ratio--has a limited usefulness for behavioral scientists and researchers, and that it is necessary to develop an alternative. Some limitations of Steven's theory are discussed: (1) its assumptions about the nature and purpose of measurement; (2)…
Descriptors: Behavioral Science Research, Classification, Conceptual Schemes, Measurement
Smith, Ellen W.; Droege, Kristin L. – 1995
Adult sensitivity toward young children has long been considered an important component of quality caregiving. Because most studies of child caregiver sensitivity have measured behavior toward a group of children, knowledge of important differences in behavior toward individual children, as well as a way to compare mother and "other"…
Descriptors: Caregiver Attitudes, Caregiver Child Relationship, Day Care, Family Day Care
Porter, Andrew C.; McDaniels, Garry L. – 1974
The purpose of this paper is to argue that the measurement of child outcomes is the major stumbling block in estimating the extent to which equality of opportunity exists for children in our nation's schools. This paper has three parts. The introduction discusses the concept of equal educational opportunity, as defined and then redefined over the…
Descriptors: Accountability, Criterion Referenced Tests, Educational Testing, Equal Education