A study explored the research agenda of "Public Relations Review," the oldest scholarly journal in the public relations field. To provide a descriptive and inferential analysis of the content of the journal from 1985 to 1994, four volumes were selected at random (1985, 1987, 1991, and 1993) and all the articles in them were analyzed.…

To derive a model for testing, research questions were formulated which asked how long news coverage viewed in the past continues to influence the perceived salience of issues and the rate at which the influence drops off. To do this, some common factors that have been shown to affect public perceptions of issue salience, such as the prominence of…

Reviewing the historical development of media agenda-setting theory suggests that topics emphasized by the mass news media become the topics people think are most important. The vast majority of agenda-setting studies, however, rely on aggregate measures of media and public agendas, and produce very little support for the original theory as there…