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Hansen, Alexandria Killian; Dwyer, Hilary; Harlow, Danielle Boyd; Franklin, Diana – AERA Online Paper Repository, 2016
We developed the Draw-A-Computer-Scientist-Test (DACST) to better understand elementary school students' conceptions of computer scientists and the nature of their work. By understanding how young children perceive computer scientists, we can broaden their ideas about the activities and images of computer scientists. We administered the DACST to…
Descriptors: Computer Science, Scientists, Elementary School Students, Concept Formation
Pryor, Debra; Knupfer, Nancy Nelson – 1997
This paper examines gender messages within television advertisements. Society is shaped by the suggestions of television advertisers who influence consumers' beliefs on how people should look or act, and many of these advertisements perpetuate stereotypes. Any consideration of the influence of gender stereotyping within TV advertising must first…
Descriptors: Advertising, Audience Response, Childrens Television, Gender Issues
Voithofer, R. J. – 1996
Television programs are increasingly featuring information technologies like computers as significant narrative devices, including the use of computer-based technologies as virtual worlds or environments in which characters interact, the use of computers as tools in problem solving and confronting conflict, and characters that are part human, part…
Descriptors: Alienation, Characterization, Childhood Attitudes, Computers