The present is a critical period in the existence of many academic publishers and especially among those developing textbooks and related educational materials for the college market. The drop in college enrollments combined with the increased costs of publishing and the amount of educational materials flooding the market in an unstructured manner…

The paper discusses how the Rugg social studies materials influenced subsequent social studies curricula and parallel the "New" Social Studies Curricula of the 1960s. Harold O. Rugg, trained as an engineer and, later, as an educational psychologist, developed, promoted, and refined his social studies materials over a 17 year period from…