This paper reviews the literature on visual literacy over the past 25 years. The following areas of visual literacy are reviewed: theoretical foundations of visual literacy; establishing a research agenda; visual vocabulary; visual learning/visual teaching; visual thinking; visual-verbal relationship; and visible language. (Contains 158…

This paper is a report on a decade of teaching visual literacy at the American University (Washington, D.C.). Visual literacy is defined as an awareness that comes with appropriate development of basic visual and aural competencies. The 15 reasons for studying visual literacy are perception, drawing, expression, brain awareness, design elements,…

This paper discusses several considerations and techniques in doing research which attempts to measure the effects of visual images on viewers. For example, to describe precisely the effects of some element of a visual image or series of images, researchers must be able to specify the institutional context in which the image is presented and…

This paper reports on a study which was conducted to determine the impact of color on learning. The entire seventh-grade class from a Midwest junior high school was used in the study. Each student was randomly assigned into one of four treatment groups: (1) color-cued presentation, color-cued assessment; (2) color-cued presentation, black/white…