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ERIC Number: ED276994
Record Type: Non-Journal
Publication Date: 1986-Aug
Pages: 58
Abstractor: N/A
ISBN: N/A
ISSN: N/A
EISSN: N/A
Available Date: N/A
The Effects of Intra-City Daily Newspaper Competition on News and Editorial Content.
Lacy, Stephen
A study was conducted to discover why investigation of one of the most important trends in the newspaper industry during the past century, the decline of newspaper competition within a city, has produced conflicting results. The study reviewed existing literature to learn why this is so, and also to determine if direct daily newspaper competition affects content. A randomly stratified (for ownership and competition) sample of ll4 newspapers was chosen during November l984. Only news and editorial sections were analyzed. The initial hypothesis, that newspaper content is determined by more than one allocation process, was tested with factor analysis. Twenty-one content measures were factor analyzed to see if they grouped in the news space allocation, editorial space allocation, and budget allocation processes. The second hypothesis, that daily newspaper content is affected by direct newspaper competition, was tested using regression analysis for each of the 2l content variables. The final hypothesis concerned whether intensity of competition provides a more accurate measure of the impact of competition on content than does a categorical measure. Results indicate that competition does have an impact on daily newspaper content, whether for better or worse is unclear. (Statistical data are appended.) (NKA)
Publication Type: Speeches/Meeting Papers; Reports - Research
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A
Author Affiliations: N/A