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Driscoll, Dana Lynn; Paszek, Joseph; Gorzelsky, Gwen; Hayes, Carol L.; Jones, Edmund – Written Communication, 2020
Using a mixed-methods, multi-institutional design of general education writing courses at four institutions, this study examined genre as a key factor for understanding and promoting writing development. It thus aims to provide empirical validation of decades of theoretical work on and qualitative studies of genre and the nature of genre…
Descriptors: Audience Awareness, Information Sources, Metacognition, Writing Processes
Schieber, Danica L.; Robles, Vincent D. – Business and Professional Communication Quarterly, 2019
This study describes how reflections allowed students to express their audience awareness as they wrote a multiaudience messages packet. We present an analysis of 27 reflections in which students described their experience when responding to the various audiences. Students' reflective depth varied, though deeper reflections demonstrate…
Descriptors: Reflection, Audience Awareness, Business Communication, Negative Attitudes
Green, Gareth P.; Jones, Stacey; Bean, John C. – Business and Professional Communication Quarterly, 2015
Our assessment research suggests that quantitative business courses that rely primarily on algorithmic problem solving may not produce the deep learning required for addressing real-world business problems. This article illustrates a strategy, supported by recent learning theory, for promoting deep learning by moving students gradually from…
Descriptors: Business Administration Education, Statistics, Problem Solving, Audience Awareness