Search engine optimization (SEO), or the set of practices involved in attaining a high ranking in search engine results, is a web writing skill that requires more attention in business communication pedagogy, because SEO helps businesses attract customers. This article presents the results of interviews with seven SEO experts on SEO best practices…

Coding, the analytic task of assigning codes to nonnumeric data, is foundational to writing research. A rich discussion of methodological pluralism has established the foundational importance of systematicity in the task of coding, but less attention has been paid to the equally important commitment to language complexity. Addressing the interplay…

Online searching is a skill that all professional programs educating librarians consider an essential part of their curricula. However, investigations of online searching behavior have centered almost exclusively on end users, and there have been no recent formal studies that explore the online searching behaviors of MLIS students. In this study,…