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Critical Discourse Analysis of Advertising: Implications for Language Teacher Education
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Turhan, Burcu; Okan, Zuhal – Online Submission, 2017
Advertising is a prominent discourse type which is inevitably linked to a range of disciplines. This study examines the language of a non-product advertisement, not isolating it from its interaction with other texts that surrounds it. It is based on Norman Fairclough's Critical Discourse Analysis (CDA) framework in which there are three levels of…
Descriptors: Discourse Analysis, Language Teachers, Second Language Learning, Second Language Instruction