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Direct linkRogowsky, Beth A.; Calhoun, Barbara M.; Tallal, Paula – SAGE Open, 2016
With advancing technology, there is increasing interest in differences between listening versus reading comprehension or doing both simultaneously. Ninety-one participants were randomly assigned to one of three groups that received the same instructional material (the preface and a chapter from a non-fiction book), but each in a different input…
Descriptors: Reading Comprehension, Learning Modalities, Educational Technology, Technology Uses in Education
Download full textOzata, Zeynep; Ozdama Keskin, Nilgun – Turkish Online Journal of Distance Education, 2014
The purpose of this study was to define and better understand business school students' opinions and preferences on the design of a mobile marketing education application. To accomplish this purpose an explanatory mixed methods study design was used and the data was collected sequentially. First, a questionnaire was conducted with 168 business…
Descriptors: Marketing, Business Administration Education, Electronic Learning, Handheld Devices
