The use of English in advertising across non-English-speaking countries is pervasive, often seen as a strategy to evoke prestige, modernity, and global appeal. However, its effectiveness may depend on factors such as text length, linguistic complexity, and local language use, which remain underexplored. This study investigates how Spanish and…

Despite the existence of many studies on the identity of language learners in the offline settings, few focus on how English language learners in the expanding circle construct their identity through their use of English and their choices over their first language capital as they enjoy variations of multilinguacultural exposes in the digital…

The main focus of the article is on teachers' classroom language practices in eight primary schools in Oshana and Khomas school regions. Language ideologies and translanguaging practices were used as a theoretical framework to evaluate the language ecologies that were created by the language practices in the schools included in the research study.…

New norms of linguistic ideology and practices emerged as English grows in higher education in non-English speaking countries. English Medium Instruction (EMI) has been formalised by overlooking the role of other (e.g. native) languages in knowledge construction and communication. This study investigates STEM (Science, Technology, Engineering, and…

Multilinguals' feelings of difference when switching languages have been discussed extensively. However, this research area has mainly focused on multilinguals dominant in their first language (L1), examining the feelings they experience when using any language other than the L1 (LX). The present study offers a novel perspective on this topic and…

Although Indigenous communities and outside institutions have increasingly recognized the need to document and revitalize endangered languages (Hale et al. 1992; Krauss 1992; McCarty et al. 2006; Watahomigie 1998), revitalized languages themselves remain underdocumented and understudied. Purist discourses delegitimize revitalized languages as less…

As multi/plurilingual research advances understandings of plurilingual speakers' fluid language use, particularly in multilingual settings, new research methods and pedagogical orientations that address this complex phenomenon are needed. The present study considered the development, reliability, and validity of the Plurilingual and Pluricultural…

The socio-psychological variables that affect bilinguals' choices of code-switching (CS) and code-mixing (CM) as a verbal strategy make prediction of their occurrence almost impossible. This research investigates the social motivations and socio-pragmatic aspects of Chinese-English CS/CM among Chinese undergraduate students. Using a questionnaire…

The population of emergent bilingual students in the United States is growing rapidly, requiring that teachers be prepared to provide them an effective education. Inadequate preparation of teachers to work with these students indicates the need to revise the ways that teacher education programs address this issue (Palmer & Martínez, 2013),…

In China, code-switching (CS) is frequently used in English as a foreign language (EFL) classrooms. However, the functions of CS in Chinese secondary schools remain unclear. Moreover, student perceptions have rarely been considered in previous studies. This paper therefore sets out to examine why English teachers code-switch in EFL classrooms. In…

This study aims to explore a teacher educator's perceptions and practice of translanguaging in his education classrooms as a teacher of English as a medium of instruction (EMI). Adopting a qualitative case study approach, the research revealed that the teacher educator used three translanguaging strategies (i.e. integrating academic discourse with…

This article explores the application of translingual pedagogies within a course on the development of bilingualism for Latinx bilingual teacher candidates (BTCs) in the U.S.-Mexico borderlands. Using a self-study methodology, it examines the application of translanguaging pedagogies for Latinx BTCs, and their evolving language ideologies. The…

A recent surge of findings on bilingual cognitive advantage has attracted attention from both researchers and the media. An advantage has been demonstrated with regard to, inter alia, inhibiting, switching, monitoring and updating. However, Paap et al. argue that the advantage does not exist or is only limited to executive functioning. Both sides…

This paper explores the language views and practices of postgraduate student-teachers attending a distance-learning Master's Programme of a Greek University, entitled "Language Education for Refugees and Migrants" (LRM). Teachers and professionals working with language learners in linguistically diverse contexts make up an interesting…

This study addresses the social-cognitive interactions that occur in code-switching and integrates social and cognitive factors from a usage-based perspective. It investigates code-switching in two different interaction modes -- speech and writing -- to consider not only the influence of social factors (social networks and attitudes) but also the…