Publication Date
| In 2025 | 0 |
| Since 2024 | 0 |
| Since 2021 (last 5 years) | 0 |
| Since 2016 (last 10 years) | 1 |
| Since 2006 (last 20 years) | 1 |
Descriptor
| Best Practices | 1 |
| Business Communication | 1 |
| Coding | 1 |
| Expertise | 1 |
| Hypermedia | 1 |
| Information Retrieval | 1 |
| Marketing | 1 |
| Search Engines | 1 |
| Web Sites | 1 |
| Writing Strategies | 1 |
Source
| Business and Professional… | 1 |
Author
| Sheffield, Jenna Pack | 1 |
Publication Type
| Journal Articles | 1 |
| Reports - Research | 1 |
| Tests/Questionnaires | 1 |
Education Level
Audience
Location
Laws, Policies, & Programs
Assessments and Surveys
What Works Clearinghouse Rating
Peer reviewed
Direct linkSheffield, Jenna Pack – Business and Professional Communication Quarterly, 2020
Search engine optimization (SEO), or the set of practices involved in attaining a high ranking in search engine results, is a web writing skill that requires more attention in business communication pedagogy, because SEO helps businesses attract customers. This article presents the results of interviews with seven SEO experts on SEO best practices…
Descriptors: Search Engines, Business Communication, Expertise, Web Sites
