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Adrienne A. Wallace; Keith A. Quesenberry; Michael K. Coolsen – Journalism and Mass Communication Educator, 2024
Integration of project management collaboration software has been suggested for group experiential project courses in advertising, public relations (PR), marketing, and strategic communications. But little research has been conducted on using these tools. This study sought to gauge student perceptions toward the use of project management…
Descriptors: Student Projects, Cooperative Learning, Computer Software, Technology Uses in Education
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Wilson, Maureen E.; Hirschy, Amy S.; Braxton, John M. – Journal of College and University Student Housing, 2016
To protect the welfare of students, staff, and other clients in housing and residence life (HRL), administrators must understand what behaviors are unacceptable. Professionals might make idiosyncratic and unconstrained decisions when there is no conduct code or set of informal rules. Informal rules may become norms comprising normative structures…
Descriptors: Regression (Statistics), College Housing, Program Administration, Resident Advisers
Sable, Paul F. – 1985
Enrollments in Masters of Business Administration (MBA) programs and the use and effectiveness of marketing techniques for managing MBA enrollments were investigated in 1984. A 94-item questionnaire completed by 56 MBA programs offered at colleges and universities in the Middle Atlantic States addressed administration, awareness of marketing and…
Descriptors: Advertising, Business Administration Education, Educational Demand, Enrollment Projections