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Iqbal, Zafar – Marketing Education Review, 2023
Undergraduate marketing degrees have been shown to have the same impact on post-graduation income for marketing jobs as non-marketing undergraduate degrees for similar marketing jobs. Moreover, having a marketing degree has been shown to not impact long-term career satisfaction. However, previous research has not accounted for the possible…
Descriptors: Marketing, Curriculum Design, Teaching Methods, Comparative Analysis
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Sanyal, Chandana; Rigg, Clare – Journal of Management Education, 2021
In this article, we illustrate how ideas and practices of mindfulness can be integrated into management education, drawing from our work on postgraduate programs run with working managers. Our purpose is particularly to show how mindfulness can be introduced into the curriculum in a way that is acceptable for participants and clients, and brings…
Descriptors: Management Development, Leadership Training, Metacognition, Teaching Methods
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Bruni-Bossio, Vince; Delbaere, Marjorie – Journal of Management Education, 2021
Business schools and graduate business programs have struggled since their inception to ensure that what students learn in their courses will resonate with the skills needed in their careers. To date, there has been limited attention paid to cocurricular experiential learning opportunities to assist with this challenge. In this article, we discuss…
Descriptors: Experiential Learning, Workshops, Business Schools, Graduate Study
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Chapman, Joseph; Schetzsle, Stacey; Wahlers, Russell – Marketing Education Review, 2016
This article presents an innovative, experiential-learning project that incorporates students from two different courses: sales management and professional selling. Sales management students actually manage sales students on an outside sales project. Students apply classroom knowledge to a real-life sales project for a local community…
Descriptors: Marketing, Sales Occupations, Salesmanship, Experiential Learning
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Carvalho, Andreia; Teixeira, Sergio Jesus; Olim, Leonilde; de Campanella, Sancha; Costa, Teresa – Education & Training, 2021
Purpose: The aim of this study is to obtain a broader knowledge of innovative pedagogical practices in higher education, by analysing the particular case of the Higher Institute of Administration and Languages (ISAL). The literature review reveals a gap in this scientific field, and filling this gap is as imperative as the need to articulate…
Descriptors: Teaching Methods, Active Learning, Higher Education, Student Characteristics
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Cyphert, Dale; Dodge, Elena Nefedova; Duclos (Wilson), Leslie K. – Business and Professional Communication Quarterly, 2016
The value of experiential learning is widely acknowledged, especially for the development of communication skills, but students are not always aware of their own learning. While we can observe students practicing targeted skills during the experiential activity, the experience can also color their explicit understanding of those skills. Transfer…
Descriptors: Experiential Learning, Business Communication, Business Administration Education, Learning Processes
Geering, Adrian D. – 1980
The writer of this paper was invited to act as a consultant to Minnesota's Independent School District 196 to generate a plan and program for the inservice education of school principals within the district. The paper presents an analysis of the problem; a discussion of the organizational context and the client system; a description of the methods…
Descriptors: Administrator Role, Elementary Secondary Education, Inservice Education, Management Development
Middle Cities Education Association, MI. – 1988
This two-part report comprises a description of an urban school improvement project in Michigan and the final evaluation report of the project. The Project for Secondary School Improvement was a 3-year program designed to assist secondary schools in 19 Michigan districts in implementing improvement models based on the research on effective schools…
Descriptors: Educational Environment, Educational Improvement, Inservice Teacher Education, Management Development
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Maidment, Frederick H. – Innovative Higher Education, 1986
The characteristics of programs in business administration at Ph.D. and D.B.A. granting institutions were investigated, including: number of students, programs per year, university staff directly involved; cost of program to the client; length of program; and how and how much the faculty was compensated. (MLW)
Descriptors: Business Administration Education, Compensation (Remuneration), Cooperative Programs, Corporate Education
Smith, Lee W.; Muntone, John C. – 1979
A final report and compendium of presentation papers and related materials on a management workshop for institutional administrators in optometric and podiatric education is presented. Place and dates of the workshop are listed as are the participants, and the program agenda is provided. A synopsis of the curriculum content of the workshop…
Descriptors: Administration, Administrators, Colleges, Conference Reports