Marketing graduates are ultimately expected to perform in managerial roles, yet limited course work is devoted to leadership training for marketing management. In the capstone marketing course, group projects with partner organizations can serve as an opportunity for student leadership development. Marketing students working in groups on…

"The Measures of Success" (MoS) project set out to develop, implement, and present the results of an evaluation model that could assess longer-term outcomes of workplace education programs for increasing literacy and Essential Skills. The model was tested at 18 work sites in Manitoba and Nova Scotia and included training programs that…

Reports the methodology and results of a research project which assessed the level of computer literacy among 119 education majors. The predictor variables studied were locus of control, age, sex, number of college math courses, and basic math skills. A questionnaire used in the survey is appended. (EAO)

This discussion of research methodologies and performance prediction in business simulations describes a study of undergraduates that considered time in the prediction of simulation performance, and explored how relationships between performance and its antecedents vary over the simulation's duration. Hypotheses tested are explained and results of…

Describes a study of high school students that investigated the use of microcomputers to teach principles relating to the design and interpretation of graphs. Results related to student achievement, higher order thinking skills, and behavioral protocols are discussed. A sample assignment sheet and test questions are appended. (66 references) (LRW)